Advertising and Marketing has changed forever, what worked in the past is not working today. Consumers are more mobile, they are doing more research, so they are better informed. Today over 86 percent of car shoppers use the Internet to do research and 79 percent to research specific dealerships, meaning there is a tremendous need to be communicating via eMail. Spam Filters and Corporate Firewalls are now providing an added challenge for dealers.
Delivering an email today presents a number of challenges and the upcoming seminar titled: How to Deliver eMails in a SPAM-Filtered World will provide you with new insight on how to deliver more emails.
Peter Martin, President of Cactus Sky Communications, www.cactussky.com
No comments:
Post a Comment